General Classification
London, 2010 — © 2025
Design by FONTIS
Founded
2010
Provenance
London, UK
General Classification
London, 2010 — © 2025
General Classification is a London-based agency working with independent fashion and lifestyle brands founded by David Hobbs, who has over 35 years experience in the top end clothing industry.
We represent labels from Europe, Japan and the US. Brands with history, discipline and a point of view. The kind that still care where something’s made, how it’s made, and why.
We don’t chase trends.
We don’t carry filler.
We work with the brands we believe in, and we stay with them.
You’ll find our partners in high end mens and ladies independents, department stores, lifestyle stores, museums and galleries.
You won’t find them everywhere else.
General Classification
Not general. Not classified.
Just rare things, done well.
Design by FONTIS
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General Classification
London, 2010 — © 2025
General Classification is a London-based agency working with independent fashion and lifestyle brands founded by David Hobbs, who has over 35 years experience in the top end clothing industry.
We represent labels from Europe, Japan and the US. Brands with history, discipline and point of view. The kind that still care where something’s made, how it’s made, and why.
We don’t chase trends.
We don’t carry filler.
We work with the brands we believe in, and we stay with them.
You’ll find our partners in high end mens and ladies independents, department stores, lifestyle stores, museums and galleries.
You won’t find them everywhere else.
General Classification
Not general. Not classified.
Just rare things, done well.
Design by FONTIS
